ROLE

Product Manager

<aside> 📱 PRODUCT OVERVIEW

Lendbak is a platform that allows individuals and corporate bodies list items for rentals and so generate passive revenue while also reducing cost for renters especially when the cost of acquiring the item is expensive and unnecessary. This helps to reduce the financial risk due to depreciation and transaction costs, for products which might be needed only for a short amount of time.

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<aside> 👩🏾‍💼 MY ROLE

This was a passion project for a non-tech company and the agency I was working in at the time was hired to take the product from concept to launch and manage the first 6 months to market and acquire users, test, iterate on the solution and ensure stability, so I was a contract product manager on the product. I worked with the client company to expand the product vision from a platform for people originally into rental services to list their product to a P2P rental platform where anybody can come and list verified items. I managed the product while coordinating a diverse remote team as it passed through the various stages of vision, user interviews, strategy, design, and initial MVP.

My responsibility extended into writing UX writing and copywriting since the team did not have a UX or copy writer. Client management was also part of my day-to-day activity while I was working on this product.

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<aside> ✅

RESULTS

• In the first 6 month of launch, there were about 2,000 items listed for lease on Lendbak.
• The highest action engagement (56%) came from a user who is into the renting business and has several items for rent.
• Expanded to 5 more states in the country for seamless operation.

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